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Serge Savini: The Iconic Car Designer Behind BÊTE NOIRE 13
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Serge Savini: The Iconic Car Designer Behind BÊTE NOIRE 13

Serge Savini is an iconic car designer, entrepreneur, and the founder and CEO of BÊTE NOIRE 13, a London-based automotive customization company renowned for its groundbreaking and intricate custom body kits. Savini's work is celebrated globally for its seamless blend of aesthetic innovation and engineering excellence, which has positioned BÊTE NOIRE 13 as a pioneering force in the luxury automotive design industry.

Serge Savini

 

Early Life and Education

Born in 1990, Serge Savini's passion for automobiles emerged early in his life, driving him to pursue formal education in automotive design at some of the world’s most prestigious institutions. His studies provided him with a deep understanding of both the technical and artistic elements of car design, equipping him with the skills and knowledge necessary to innovate and push boundaries in the automotive industry.

Career

Hodoor Performance

In 2016, Serge Savini took on the role of CEO at Hodoor Performance, a leading online automotive tuning and styling company. During his tenure, Savini spearheaded the company’s rapid expansion, extending its services to customers in over 40 countries each month. His leadership was instrumental in establishing Hodoor Performance as a global leader in the automotive tuning sector, known for its innovative approach and high-quality products.

Founding of BÊTE NOIRE 13

In 2022, driven by a bold vision to revolutionize the automotive design industry, Serge Savini founded BÊTE NOIRE 13. The idea behind BÊTE NOIRE 13 was to create a company capable of manufacturing the most complex and innovative automotive designs—designs that would not only enhance the aesthetics of high-end vehicles but also set new standards in the industry. Savini’s goal was to completely transform the car design landscape by introducing a level of intricacy, creativity, and technical precision previously unseen in the market.

The establishment of BÊTE NOIRE 13 was the result of more than two years of meticulous planning and preparation. During this period, Savini assembled a team of the world’s top designers, engineers, and manufacturing specialists, each chosen for their ability to contribute to his ambitious vision. This groundwork laid the foundation for a company that would push the limits of what was possible in automotive design and manufacturing.

BÊTE NOIRE 13: Revolutionizing Automotive Customization

BÊTE NOIRE 13 officially launched in 2024 with the debut of its first custom body kit for the BMW M8 Coupe, the "Apex". The Apex was a revolutionary product that embodied BÊTE NOIRE 13’s commitment to producing the most complex and visually stunning designs in the automotive industry. This debut was followed by a series of innovative body kits that further solidified the company’s reputation as an industry leader:

  • The G63 AMG "Monolith", the second release, showcased BÊTE NOIRE 13’s ability to design bold and commanding luxury SUV modifications.
  • The BMW M8 Coupe "Icarus", a more refined alternative to the Apex, continued the company’s tradition of combining elegance with cutting-edge design.
  • The BMW XM "Summit", which further pushed the boundaries of what could be achieved in luxury automotive design.
  • The Audi RS6 "Shift", an exemplary fusion of performance and avant-garde design.
  • The Lotus Eletre R "Strata", a recent addition that highlights the company’s versatility in designing for a range of luxury vehicles.

These five body kits, released within the first year of BÊTE NOIRE 13’s operations, reflect Serge Savini’s dedication to innovation and his ability to execute complex designs that set new industry standards. The rapid success of these products underscores the company’s role in reshaping the automotive design landscape.

Vision and Leadership

Serge Savini’s vision for BÊTE NOIRE 13 was not merely to participate in the automotive customization market but to fundamentally alter it. His aim was to create a company capable of delivering the most intricate and sophisticated designs, pushing the boundaries of what is possible in car design and manufacturing. Under his leadership, BÊTE NOIRE 13 has become synonymous with innovation, quality, and complexity in automotive design.

Savini’s leadership is defined by a hands-on approach and a deep involvement in every stage of the design and production process. His ability to inspire creativity and innovation among his team has been crucial to the company’s success. By fostering a culture of excellence and collaboration, Savini has ensured that every product from BÊTE NOIRE 13 meets the highest standards of design and engineering.

Global Impact and Future Outlook

Serge Savini’s work with BÊTE NOIRE 13 has had a profound impact on the global automotive industry. The company’s designs are celebrated by luxury car enthusiasts and connoisseurs worldwide, and its influence continues to grow. The success of BÊTE NOIRE 13’s initial product launches indicates the company’s potential to dominate the automotive customization industry in the years to come.

Looking to the future, Savini is committed to expanding BÊTE NOIRE 13’s portfolio, with plans to introduce even more innovative and complex designs that will continue to challenge and redefine industry standards. His forward-thinking approach and dedication to excellence ensure that BÊTE NOIRE 13 will remain at the forefront of automotive design, setting trends and inspiring the next generation of car designers.

Contact and Collaboration

Serge Savini remains accessible to clients and collaborators, offering the unique opportunity to work directly with him on custom design projects. To explore collaboration opportunities or to commission a custom body kit, interested parties can contact Serge Savini directly at [email protected].

Based in London, UK, BÊTE NOIRE 13 continues to lead the field in innovative automotive design under Serge Savini’s expert guidance. With a clear vision for the future and a proven track record of success, Savini remains a pivotal figure in the automotive industry, transforming luxury vehicles into extraordinary works of art and setting new standards for what can be achieved through design and engineering excellence.